Your Jewelry Artist’s Profile is an invaluable advertising tool. You can use it to sell yourself for your website, get it published up on promotional postcards for patron mail-outs and for introducing yourself to save or gallery owners, and for applying to juried craft indicates. Use this quickstart exercise to make writing your artist’s profile a breeze.
The following workout is a brilliant one for fleshing out who you’re as a jewelry dressmaker and for organizing your thoughts earlier than you write up your profile Your answers will also be an invaluable aid for you when you write up (or rewrite) your Artist’s Bio and your Business Plan (sure, you truly need to have a business plan, whilst an artist).
How to complete this exercising: Use a separate piece of paper for every item. Set a timer for 5 minutes for every question, and write down as many things as you may think of on every topic which include mind, examples, matters you’ve got visible others doing that you like or dislike. Write things down despite the fact that they seem ‘now not exactly proper’ due to the fact the extra you write, the extra you will consider. This workout is meant to get you thinking, and none of your answers are set in stone. You can narrow down your mind on the quit of every brainstorming exercising. As an artist and businessperson, you may exchange and grow as you end up greater experienced. Keep your lists in a binder to add to as you development to your business. Review them on occasion to refresh your cognizance and your enthusiasm.
Image Credit Here is my brief and grimy listing of things any new rings-making businessperson needs to begin brainstorming approximately.
What will you are making?
Hold it! This might also appear like the logical aspect to do first, but please study on. You will discover it plenty easier to reply this query in a thoughtful, in-intensity kind of way after completing your brainstorming lists for the rest of the questions article.
How you may you’re making your rings?
(Set your timer for 5 mins, write the query at the pinnacle of a clean piece of paper, and begin writing)
Here are some ideas:
-one-of-a-kind
-broaden/layout a line and production line it your self or outsource manufacturing
-are searching for custom and/or fee orders
What is your business philosophy?
(Set your timer for five mins, write the question at the top of a fresh piece of paper, and start writing)
Here are some examples:
-“Right-minded or precise moves will convey unexpected praise.”(This is one in every of mine)
-Someone else’s is probably “get all you can while you may”, “desire for the great, prepare for the worst”, “planning is key”, “enterprise is dog eat dog so that you must be the largest, meanest, smartest dog” (I’m just making those up, however you get my that means)
What is your philosophy approximately design?
(Set your timer for 5 mins, write the query on the top of a clean piece of paper, and begin writing)
-Are you seeking to explore some thing particular?
-Do you have got a message in your work, like a social commentary or political view?
-Is your work approximately the interplay of layout elements like contrasting textures and colors, or inspired by using some thing like nature or machines?
Where/ How will you sell your paintings?
(Set your timer for 5 minutes, write the question on the pinnacle of a clean piece of paper, and begin writing)
Here are some of the numerous ways earrings artists promote their paintings:
-Online
-Retail at once (in-individual) from the artist like at craft suggests, home rings parties,or character to man or woman from your studio
-Wholesale and/or consignment to stores, wholesale via gift or alternate indicates
Specifically in which will you promote?
(Set your timer for five mins, write the question on the pinnacle of a sparkling piece of paper, and begin writing)
-Which precise shops might you like to look your paintings in?
-What sorts of stores (gallery, gift, apparel shops, accessories stores)?
-Which web sites (very own website online, etsy, mint’d, lov’li, shopify,ruby lane, eBay and so forth)?
-What specific indicates?
What will you name your enterprise?
(Set your timer for five minutes, write the question at the pinnacle of a fresh piece of paper, and start writing)
There are many different ways of selecting a name. You can use your personal call, select a business name that portrays what you are making or what you are approximately like “Metalworks” or “Eco-Jewels”, or choose some thing that describes the emotion you need to explicit like “Romancing the Stone” or “Melancholy”.
(disclaimer: I made these up. I have no concept if there are real groups available with these names. If this is your business call, I had no intention of relating to your business.)
**It is constantly clever to analyze your selected commercial enterprise call, and of path sign in it together with your province or state. You can contact your local government business registration workplace for more facts.
Tip: Choose an clean to bear in mind and clean to spell call. I to begin with made a mistake in selecting my commercial enterprise name. It is costing me an extra $80 to re-check in under my new enterprise call, a further area name registration and hosting charge due to the fact I had to get a new internet site name, hosting, and new commercial enterprise playing cards. For me it became a expensive mistake. Initially I was calling my enterprise by means of my call “Christine Gierer”. My personal pals have issue spelling and saying my closing call so possibly now not the nice desire, specifically for on line sales. I suppose my new enterprise name, “CG Handmade” is less complicated to remember.
Who is your target market?
(Set your timer for 5 minutes, write the question at the pinnacle of a fresh piece of paper, and begin writing)
-What age, gender, socio-monetary repute do they belong to?
-What is their spiritual and political bent?
-What type of way of life do they lead?
-Where do they work?
-What do they do for recreation?
-Where do they live? In a metropolis, small-city, suburbs, rural?
-What kind of own family shape do they’ve (kids, unmarried, divorced, etc.)
-Where do they store?
Tip: Try to get as particular as feasible due to the fact whilst you can in reality slim it down, it makes it less complicated to determine a way to promote and who exactly to sell to.
How does your rings style fit the desires or goals of your goal marketplace?
(Set your timer for 5 mins, write the query at the pinnacle of a sparkling piece of paper, and start writing)
-Are they energetic or do they have got small children?
-Will your earrings need to sturdy or can it’s more delicate?
How will you fee your earrings?
You don’t need to brainstorm this one, despite the fact that you may if you want to. Otherwise, just preserve it in thoughts for future researching.
There are lots of different viewpoints in this. This is a miles discussed subject matter on the internet so if you do a seek you need to be capable of find dozens of articles on this challenge.
How will you differentiate your self from the multitude of different jewelry designers out there?
(Set your timer for 5 mins, write the question at the pinnacle of a fresh piece of paper, and start writing)
-Do you’ve got a completely particular niche you goal?
-Do you operate uncommon materials or strategies?
-What different approaches can you observed of to distinguish yourself?
What will you make?
This turned into the primary object at the list that I asked you to wait on answering. You must find it much less complicated to do this in detail now which you have brainstormed every object in my list.
List as many things as you can think about, keeping in thoughts your solutions to the questions above.
A Final Word
Now that you have brainstormed a lot of these questions, write an Artist’s Profile of your self. Edit and Re-edit until it makes you sound splendid, then have someone proofread and edit it for you. A final tip: Write your profile as in case you are describing yourself and your business to a selected individual from your target market. This keeps your bio sounding conversational and thrilling in preference to bland and boring.
Christine Gierer is a Jewelry Designer and WAHM (work-at-home mom) who enjoys making earrings in her home studio even as elevating her kids Zoe and Edgar together with her supportive husband Christopher.
