Enhancing a user-experience on your WooCommerce stores involves various aspects of your website like offering an easy to use web interface, intuitive checkout, flexible payment options etc.
In this piece of writing, I shall be discussing best trending payment integrations that you can opt for in 2019 for enhancing user-experience and achieving more conversions.
Credit card payments have eased down stress of paying whole amount now as in the case of a debit card or cash. However, there is always a risk of theft or hacking being associated with it. In the previous years, many cases of credit card fraud in eCommerce industry came in scenario.
“As per a study reported, it is mentioned that cards fraud alone counted a loss of over $24 million in the year 2016 and anticipated to reach over $2 trillion by 2019.”
Thus, you need to secure your website in terms of payment integration in order to prevent further fraudulent transactions. And, one of them is adopting ‘Tokenization’ on your WooCommerce store.
‘Tokenization’ is the safest method that helps you to replace sensitive data with unique identification symbols that bear every essential information of the same without even compromising on its security. In addition, it is totally PCI compliant and offers payment flexibilities such as recurring payments, chargebacks, and refunds.
- UPI (Unified Payments Interface)
UPI is a sprouting mode of payment that has gained its roots in India and its very initial stages. In general, it is a kind of tokenized instant payment scheme that was launched in the year 2016 and is constantly seeing an upward trend in terms of volume and value.
It is continuously evolving to make your eCommerce transactions easy, hassle-free and safer for transferring money across different accounts. Till date, most of the e-Payments in India were being facilitated methods like NEFT, IMPS, and RTGS.
However, with the launch of UPI, this trend is changing on a constant growth pace. Thus, you need to make sure that whenever you opt for WooCommerce development services for store setup or enhancement, you integrate this mode of payment as well while trading in India.
Some of the main banks that have integrated their mobile apps with UPI include SBI, ICICI Bank, HDFC Bank, Citi Bank, HSBC, PNB, and Canara Bank.
- Instant Retail Payments
Instant retail payments are growing fastest among online retailers. Such payments are better known as real-time payments allowing an immediate interbank clearing of any payment and crediting of the payee’s account with confirmation to the payer (within a fraction of seconds after initiation).
This mode of payment is increasingly becoming popular among the retailers with an existing presence of 25 national instant payment systems live around the world. Its key features are inclusive of immediate credit, Irrevocability (payer can not cancel the transaction), and a simultaneous crediting.
- Mobile Wallets & IoT Contactless Payments
Mobile devices are the largely used electronic gadget among consumers nowadays. And, with several digital advancements, it is taking place of a debit card or credit card for online purchases in several instances.
Some of the leading mobile payment apps include Google Pay, Cash App, PayPal, Apple Pay Cash, etc. that you can opt for on your WooCommerce shopping stores. Apart from this, the internet of things is being a revolutionary trend in eCommerce industry.
With IoT contactless payments, you can completely reshape the payments methods on your WooCommerce stores. In such contactless payments, customers and merchants can perform transactions with minimal or no physical interaction at all. In 2019, the growth of global eCommerce revenue is anticipated to hit $387,158 billion (USD) and without the adoption of IoT, you can never think of achieving this number.
The coming online retail is no doubt full of many lucrative opportunities to harvest. Still, if you fail to change your eCommerce ways along with the changing facets of technological trends, you are set to fall behind the competition. Thus, it becomes essential to modify your online business ways periodically.